A Tactical Legacy: Designing for the Elite
LUCKI MEDIA has served as the creative force behind S.O.C.P. since 2011, delivering consistent, mission-ready brand assets and publications that support the tactical excellence of elite military and law enforcement personnel worldwide.
Client
S.O.C.P. (Special Operations Combatives Program)
Year
2011-Present
Services
Brand Strategy
Visual Identity
Product & Packaging Design
Monthly Graphic Designer
Web Design (Wordpress + Shopify)
Industry
Military & Law Enforcement Training
The Challenge
S.O.C.P. needed a visual and strategic partner who could translate the rigor, discipline, and elite performance of their combatives training into a cohesive brand identity—while also managing the complexities of producing physical training manuals, gear packaging, and an authoritative online presence.
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The Solution
With a commitment to precision and consistency, LUCKI MEDIA became the long-term creative partner for S.O.C.P., shaping the brand and its materials to match the discipline and prestige of its mission.
⸺ Brand Strategy & Visual Identity
We developed a high-impact brand system centered around tactical strength, professionalism, and elite performance. The visual identity includes a bold emblem, military-inspired typefaces, and a muted yet commanding color palette—crafted to align with the organization’s specialized audience.
⸺ Product & Packaging Design
From combative gear packaging to training tools, we designed products that embody both form and function. Packaging was built for durability and alignment with tactical aesthetics, reinforcing S.O.C.P.'s professionalism and credibility.
⸺ Graphic Design & Marketing Assets
We created event banners, apparel graphics, training handouts, and promotional materials tailored to both civilian seminars and government training environments.
⸺ Book Publishing & Printing
We handled the design, formatting, and production of S.O.C.P.’s official training manuals and print collateral—ensuring high-quality, on-brand publishing with professional-grade finishes.
⸺ Website Design & Maintenance
LUCKI MEDIA built and maintains a secure, responsive website designed to serve active-duty professionals, law enforcement agencies, and instructors with ease of access to course details, publications, and product sales.
S.O.C.P. MANUAL
